Part I of the article discussed the information retention concept, 4 contributing factors, the Learning Pyramid, and 3 strategies for improving information retention. Part II will continue with 8 additional strategies.
Strategies for Improving Information Retention
4. Learning Through Video Content
Using videos as a learning tool is highly effective in today's digital landscape because presenting information visually helps learners understand it easily and retain it for longer.
Incorporating this approach in training sessions addresses various learning preferences, boosts memory retention by presenting material in an engaging format, and shortens the time required for trainees to grasp concepts. Research by SAVO indicates that visual learning materials can improve memory retention by up to 65%.
5. Using Interactive and Engaging Content
Developing interactive and captivating content enhances information retention during employee training. Some examples include:
- Creating stories with relatable situations and characters for employees.
- Producing animated videos to explain complex processes interactively.
- Creating job-related content.
- Incorporating interactive quizzes, surveys, and QA sessions.
- Using eye-catching images.
- Employing personality, speaking authentically, or using appropriate humor to clarify key points.
6. Practical Application
The brain struggles to remember information that feels disconnected from its context or needs. Therefore, creating learning modules directly relating to employees' work lives can significantly enhance understanding and retention. Also, encouraging learners to explore the materials' relevance for themselves fosters engagement.
Simulations are particularly effective for demonstrating how to apply learning objectives in real-world situations. They allow learners to experience their actions' consequences in a safe environment before applying their new skills in the real world.
7. Teaching Others
Teaching others is another powerful way to reinforce memory retention. This could involve helping a peer with their studies, discussing material with colleagues or friends, or engaging in online forums. Understanding learning materials well enough to explain them clearly to others helps retain the information. Teaching allows learners to interact creatively and novelly with the course materials.
8. On-the-job Learning
Integrating learning into the workplace is a highly effective strategy for retaining information, particularly in corporate training programs. It enables employees to access answers or learning materials as needed quickly.
Learning becomes ingrained in employees' daily lives and motivates them to apply what they have learned when it is consistently accessible in the systems they use. This instant access enables learners to address issues as they emerge and quickly make well-informed decisions, eventually boosting engagement, productivity, and memory retention.
9. Tests
Assessments are an effective strategy for improving memory retention and tracking trainee progress. Corporate courses can benefit greatly from tests and assessments. Pre-training assessments help evaluate employees' potential, while post-training evaluations reinforce learning and track progress.
10. Learning from Mistakes
Beyond facilitating information review and progress tracking, assessments are valuable because they allow learners to make mistakes, which are crucial for memory retention. The human brain is naturally inclined to focus on errors, helping us avoid repeating them in the future. Mistakes present growth opportunities and highlight areas that require improvement.
11. Using a Mix of Learning Styles
Workforce personalities vary, and each employee has a different learning style. For example, some prefer video-based training, while others prefer hands-on experiences. Therefore, learning and development experts must use different training and education programs to accommodate various learning styles.
Multimedia learning programs blend multiple training techniques to create customized learning experiences for different types of learners. This approach enhances information retention, boosts engagement during training, and improves the overall return on investment for training initiatives. Such programs are designed to engage multiple senses—visual, auditory, and kinesthetic—to deepen information understanding and retention.
In Conclusion
The diversity of learning methods and the effective use of modern technologies significantly enhance information retention and comprehension.
Learning through videos, interactive content, and practical applications helps learners solidify their knowledge. Additionally, testing, teaching others, and learning from mistakes further support these strategies' efficacy. Understanding and applying these principles in daily life or the workplace improves cognitive abilities and elevates performance and achievement levels.
